Monday, March 12, 2018

Rogers Ignite: Wishful Thinking

Rogers is once again raising their internet prices even though their
"Ignite" service fails to ignite. Offering, but not promising, download speeds up to 1 Gigabit per second may be a good marketing ploy but it is misleading. While I agree they are covering their butt with the “up to” notation, that speed is essentially wishful thinking. When download speeds actually range from 69 to 116 Mbps, a small fraction of the advertising hype, Rogers should be looking at providing a service that is more consistent with their marketing before gouging customers for more money.

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